Out with the Old, In with the New: Hybrid Event Trends in 2021 and 2022

A couple of weeks ago, we published our ‘Top 10 Takeaways’ blog from the Events Rebound Survey we conducted in March. Today, we are excited to serve up some valuable nuggets of information specific to trends that corporate planners have A. Seen enough of in 2020, and B. Want to see more of for hybrid events in 2021 and beyond!

“Out with the Old”

There is a clear pattern in the responses we received regarding event trends from 2020 that should ultimately retire. Corporate planners are not interested in superficial, monotonous, and rigid content & agendas. Here are a few specifics on what to avoid when planning your next event, starting with the most important:

1. Lengthy and unengaging content

1. Virtual networking and socializing

2. Unstructured happy hours or wellness activities

3. Generic event kits for attendees

4. Virtual scavenger hunts

5. Limited view times for event sessions and keynotes

“In with the New”

We find the word, “new”, to be exciting as it brings buzz words to mind such as avant-garde, advanced, fresh, original - the list can go on! We interpret this as an open invitation to bring our big, dazzling ideas to the table, and bring our clients’ visions to life! Here are distinct areas of opportunity to incorporate and build upon for your upcoming in-person, hybrid and virtual events , starting with the most desired:

1. DEI programming and initiatives

2. Flexible participation

3. Virtual attendance

4. Shorter conferences

5. Give-back programs

6. On-demand content

7. Extended conference series

8. Single-serving food choices

If any of the above resonates with you, we would love to connect with you and further discuss the areas of opportunity to make your next event a smashing success! Please contact us directly to continue the conversation, we would love to hear from you!

Additionally, if you would like to contribute to our data collection, please feel free to participate in our open Events Rebound Survey.

Don’t stray too far...more content to come soon!

Bash Creative is an event planning company that specializes in incredible gatherings that go beyond just great design. We’re known for teasing out smart goals for your event and serve up a stylish execution that will keep your guests buzzing. Located in San Francisco, but often found in New York, Austin, Chicago, Seattle, and beyond.